Monthly Archives: March 2015

Kids These Days – Understanding Digital Youth

187819891-angry-baby-checking-her-stocks

The App Generation, Generation Z, the iGeneration – there is no agreed-upon name yet for the cohort of kids born after the Millennial Generation, but one thing we know for sure, they’ve grown up in a digital world. Practically from birth, these kids have used smartphones and tablets, binge-watched TV on demand, searched up the…

RIP Walt Roberts: our founder and friend.

Walt-Roberts_LinkedIn_PhotoComposite

Navy pilot, outdoorsman, creative director, ad agency founder, copywriter, mentor, friend, and one helluva  character. Walt Roberts, 1925-2015 His favorite color, orange. His favorite gym shorts, bright red. But you only had to meet Walt once to remember him. Not for his penchant for colorful clothes, but because of his engaging personality and robust approach…

8 Tips on Creating a Killer Presentation

ThinkstockPhotos-80621090-resized

We’ve all been there: forced to sit through a presentation that is painfully boring. The presenter is reading word for word off the screen, the animations are giving you motion sickness, and the person next to you has been head-nodding since the third slide. In that moment, you make a promise to yourself that you…

Learn the 4 Cs of social media from Jimmy Fallon’s Twitter profile

https://twitter.com/jimmyfallon

Whether you’re a company or an individual, keeping up on social media best practices can be tough. It feels like everyday there are new studies and articles released claiming to have the secret to launching a successful social media campaign. But how do we really know what will work? One of my favorite authors, Malcolm…

The Frankenstein of behavior change: a theory on why it’s so hard to get people to use less energy

516506151-resized

The days of advertising and marketing professionals are filled with figuring out (or trying to, anyway) how to change people’s behavior. Their habits. Their perceptions. Their decision-making processes and the way they feel about everything from technology to toothpaste. Every topic comes with a unique set of barriers to overcome, but I believe I may…

5 Ways Marketing Automation Changes…Uh…Marketing

Kristen-Kaighn

Will she be like a walking, talking infographic? That’s my question about Kristen Kaighn, Senior Product Manager at Marketo. Ms. Kaighn will be in Rochester on Wednesday, March 18, discussing the marketing funnel and how to grow leads, loyalty and sales through automation. Register here. If you’re familiar with Marketo, you know they can be…

Top 10 Trends Shaping the Future of the Health Care Industry

461992871-resized

This industry is in the midst of sizable and impactful change. Between constant technology improvements, increasing consumer demand (with more patients than ever covered by health insurance), shifting models of care, and ongoing economic pressures, 2015 is shaping up to be a pivotal change year for health care systems and providers. We’ve pulled together a…

Marketing Must-Read: Contagious by Jonah Berger

blog-feat

Every few years there’s a marketing book that’s so timely, so full of truth, and so terrifically insightful that it goes right to the must-read shelf in a business person’s library.  Or maybe the top of your Kindle list. That’s the case with Contagious: Why things catch on by Jonah Berger, professor at the Wharton…

Monthly Archives: March 2015

Kids These Days – Understanding Digital Youth

187819891-angry-baby-checking-her-stocks

The App Generation, Generation Z, the iGeneration – there is no agreed-upon name yet for the cohort of kids born after the Millennial Generation, but one thing we know for sure, they’ve grown up in a digital world. Practically from birth, these kids have used smartphones and tablets, binge-watched TV on demand, searched up the…

RIP Walt Roberts: our founder and friend.

Walt-Roberts_LinkedIn_PhotoComposite

Navy pilot, outdoorsman, creative director, ad agency founder, copywriter, mentor, friend, and one helluva  character. Walt Roberts, 1925-2015 His favorite color, orange. His favorite gym shorts, bright red. But you only had to meet Walt once to remember him. Not for his penchant for colorful clothes, but because of his engaging personality and robust approach…

8 Tips on Creating a Killer Presentation

ThinkstockPhotos-80621090-resized

We’ve all been there: forced to sit through a presentation that is painfully boring. The presenter is reading word for word off the screen, the animations are giving you motion sickness, and the person next to you has been head-nodding since the third slide. In that moment, you make a promise to yourself that you…

Learn the 4 Cs of social media from Jimmy Fallon’s Twitter profile

https://twitter.com/jimmyfallon

Whether you’re a company or an individual, keeping up on social media best practices can be tough. It feels like everyday there are new studies and articles released claiming to have the secret to launching a successful social media campaign. But how do we really know what will work? One of my favorite authors, Malcolm…

The Frankenstein of behavior change: a theory on why it’s so hard to get people to use less energy

516506151-resized

The days of advertising and marketing professionals are filled with figuring out (or trying to, anyway) how to change people’s behavior. Their habits. Their perceptions. Their decision-making processes and the way they feel about everything from technology to toothpaste. Every topic comes with a unique set of barriers to overcome, but I believe I may…

5 Ways Marketing Automation Changes…Uh…Marketing

Kristen-Kaighn

Will she be like a walking, talking infographic? That’s my question about Kristen Kaighn, Senior Product Manager at Marketo. Ms. Kaighn will be in Rochester on Wednesday, March 18, discussing the marketing funnel and how to grow leads, loyalty and sales through automation. Register here. If you’re familiar with Marketo, you know they can be…

Top 10 Trends Shaping the Future of the Health Care Industry

461992871-resized

This industry is in the midst of sizable and impactful change. Between constant technology improvements, increasing consumer demand (with more patients than ever covered by health insurance), shifting models of care, and ongoing economic pressures, 2015 is shaping up to be a pivotal change year for health care systems and providers. We’ve pulled together a…

Marketing Must-Read: Contagious by Jonah Berger

blog-feat

Every few years there’s a marketing book that’s so timely, so full of truth, and so terrifically insightful that it goes right to the must-read shelf in a business person’s library.  Or maybe the top of your Kindle list. That’s the case with Contagious: Why things catch on by Jonah Berger, professor at the Wharton…

Monthly Archives: March 2015

Kids These Days – Understanding Digital Youth

187819891-angry-baby-checking-her-stocks

The App Generation, Generation Z, the iGeneration – there is no agreed-upon name yet for the cohort of kids born after the Millennial Generation, but one thing we know for sure, they’ve grown up in a digital world. Practically from birth, these kids have used smartphones and tablets, binge-watched TV on demand, searched up the…

RIP Walt Roberts: our founder and friend.

Walt-Roberts_LinkedIn_PhotoComposite

Navy pilot, outdoorsman, creative director, ad agency founder, copywriter, mentor, friend, and one helluva  character. Walt Roberts, 1925-2015 His favorite color, orange. His favorite gym shorts, bright red. But you only had to meet Walt once to remember him. Not for his penchant for colorful clothes, but because of his engaging personality and robust approach…

8 Tips on Creating a Killer Presentation

ThinkstockPhotos-80621090-resized

We’ve all been there: forced to sit through a presentation that is painfully boring. The presenter is reading word for word off the screen, the animations are giving you motion sickness, and the person next to you has been head-nodding since the third slide. In that moment, you make a promise to yourself that you…

Learn the 4 Cs of social media from Jimmy Fallon’s Twitter profile

https://twitter.com/jimmyfallon

Whether you’re a company or an individual, keeping up on social media best practices can be tough. It feels like everyday there are new studies and articles released claiming to have the secret to launching a successful social media campaign. But how do we really know what will work? One of my favorite authors, Malcolm…

The Frankenstein of behavior change: a theory on why it’s so hard to get people to use less energy

516506151-resized

The days of advertising and marketing professionals are filled with figuring out (or trying to, anyway) how to change people’s behavior. Their habits. Their perceptions. Their decision-making processes and the way they feel about everything from technology to toothpaste. Every topic comes with a unique set of barriers to overcome, but I believe I may…

5 Ways Marketing Automation Changes…Uh…Marketing

Kristen-Kaighn

Will she be like a walking, talking infographic? That’s my question about Kristen Kaighn, Senior Product Manager at Marketo. Ms. Kaighn will be in Rochester on Wednesday, March 18, discussing the marketing funnel and how to grow leads, loyalty and sales through automation. Register here. If you’re familiar with Marketo, you know they can be…

Top 10 Trends Shaping the Future of the Health Care Industry

461992871-resized

This industry is in the midst of sizable and impactful change. Between constant technology improvements, increasing consumer demand (with more patients than ever covered by health insurance), shifting models of care, and ongoing economic pressures, 2015 is shaping up to be a pivotal change year for health care systems and providers. We’ve pulled together a…

Marketing Must-Read: Contagious by Jonah Berger

blog-feat

Every few years there’s a marketing book that’s so timely, so full of truth, and so terrifically insightful that it goes right to the must-read shelf in a business person’s library.  Or maybe the top of your Kindle list. That’s the case with Contagious: Why things catch on by Jonah Berger, professor at the Wharton…

Monthly Archives: March 2015

Kids These Days – Understanding Digital Youth

187819891-angry-baby-checking-her-stocks

The App Generation, Generation Z, the iGeneration – there is no agreed-upon name yet for the cohort of kids born after the Millennial Generation, but one thing we know for sure, they’ve grown up in a digital world. Practically from birth, these kids have used smartphones and tablets, binge-watched TV on demand, searched up the…

RIP Walt Roberts: our founder and friend.

Walt-Roberts_LinkedIn_PhotoComposite

Navy pilot, outdoorsman, creative director, ad agency founder, copywriter, mentor, friend, and one helluva  character. Walt Roberts, 1925-2015 His favorite color, orange. His favorite gym shorts, bright red. But you only had to meet Walt once to remember him. Not for his penchant for colorful clothes, but because of his engaging personality and robust approach…

8 Tips on Creating a Killer Presentation

ThinkstockPhotos-80621090-resized

We’ve all been there: forced to sit through a presentation that is painfully boring. The presenter is reading word for word off the screen, the animations are giving you motion sickness, and the person next to you has been head-nodding since the third slide. In that moment, you make a promise to yourself that you…

Learn the 4 Cs of social media from Jimmy Fallon’s Twitter profile

https://twitter.com/jimmyfallon

Whether you’re a company or an individual, keeping up on social media best practices can be tough. It feels like everyday there are new studies and articles released claiming to have the secret to launching a successful social media campaign. But how do we really know what will work? One of my favorite authors, Malcolm…

The Frankenstein of behavior change: a theory on why it’s so hard to get people to use less energy

516506151-resized

The days of advertising and marketing professionals are filled with figuring out (or trying to, anyway) how to change people’s behavior. Their habits. Their perceptions. Their decision-making processes and the way they feel about everything from technology to toothpaste. Every topic comes with a unique set of barriers to overcome, but I believe I may…

5 Ways Marketing Automation Changes…Uh…Marketing

Kristen-Kaighn

Will she be like a walking, talking infographic? That’s my question about Kristen Kaighn, Senior Product Manager at Marketo. Ms. Kaighn will be in Rochester on Wednesday, March 18, discussing the marketing funnel and how to grow leads, loyalty and sales through automation. Register here. If you’re familiar with Marketo, you know they can be…

Top 10 Trends Shaping the Future of the Health Care Industry

461992871-resized

This industry is in the midst of sizable and impactful change. Between constant technology improvements, increasing consumer demand (with more patients than ever covered by health insurance), shifting models of care, and ongoing economic pressures, 2015 is shaping up to be a pivotal change year for health care systems and providers. We’ve pulled together a…

Marketing Must-Read: Contagious by Jonah Berger

blog-feat

Every few years there’s a marketing book that’s so timely, so full of truth, and so terrifically insightful that it goes right to the must-read shelf in a business person’s library.  Or maybe the top of your Kindle list. That’s the case with Contagious: Why things catch on by Jonah Berger, professor at the Wharton…

Monthly Archives: March 2015

Kids These Days – Understanding Digital Youth

187819891-angry-baby-checking-her-stocks

The App Generation, Generation Z, the iGeneration – there is no agreed-upon name yet for the cohort of kids born after the Millennial Generation, but one thing we know for sure, they’ve grown up in a digital world. Practically from birth, these kids have used smartphones and tablets, binge-watched TV on demand, searched up the…

RIP Walt Roberts: our founder and friend.

Walt-Roberts_LinkedIn_PhotoComposite

Navy pilot, outdoorsman, creative director, ad agency founder, copywriter, mentor, friend, and one helluva  character. Walt Roberts, 1925-2015 His favorite color, orange. His favorite gym shorts, bright red. But you only had to meet Walt once to remember him. Not for his penchant for colorful clothes, but because of his engaging personality and robust approach…

8 Tips on Creating a Killer Presentation

ThinkstockPhotos-80621090-resized

We’ve all been there: forced to sit through a presentation that is painfully boring. The presenter is reading word for word off the screen, the animations are giving you motion sickness, and the person next to you has been head-nodding since the third slide. In that moment, you make a promise to yourself that you…

Learn the 4 Cs of social media from Jimmy Fallon’s Twitter profile

https://twitter.com/jimmyfallon

Whether you’re a company or an individual, keeping up on social media best practices can be tough. It feels like everyday there are new studies and articles released claiming to have the secret to launching a successful social media campaign. But how do we really know what will work? One of my favorite authors, Malcolm…

The Frankenstein of behavior change: a theory on why it’s so hard to get people to use less energy

516506151-resized

The days of advertising and marketing professionals are filled with figuring out (or trying to, anyway) how to change people’s behavior. Their habits. Their perceptions. Their decision-making processes and the way they feel about everything from technology to toothpaste. Every topic comes with a unique set of barriers to overcome, but I believe I may…

5 Ways Marketing Automation Changes…Uh…Marketing

Kristen-Kaighn

Will she be like a walking, talking infographic? That’s my question about Kristen Kaighn, Senior Product Manager at Marketo. Ms. Kaighn will be in Rochester on Wednesday, March 18, discussing the marketing funnel and how to grow leads, loyalty and sales through automation. Register here. If you’re familiar with Marketo, you know they can be…

Top 10 Trends Shaping the Future of the Health Care Industry

461992871-resized

This industry is in the midst of sizable and impactful change. Between constant technology improvements, increasing consumer demand (with more patients than ever covered by health insurance), shifting models of care, and ongoing economic pressures, 2015 is shaping up to be a pivotal change year for health care systems and providers. We’ve pulled together a…

Marketing Must-Read: Contagious by Jonah Berger

blog-feat

Every few years there’s a marketing book that’s so timely, so full of truth, and so terrifically insightful that it goes right to the must-read shelf in a business person’s library.  Or maybe the top of your Kindle list. That’s the case with Contagious: Why things catch on by Jonah Berger, professor at the Wharton…

Monthly Archives: March 2015

Kids These Days – Understanding Digital Youth

187819891-angry-baby-checking-her-stocks

The App Generation, Generation Z, the iGeneration – there is no agreed-upon name yet for the cohort of kids born after the Millennial Generation, but one thing we know for sure, they’ve grown up in a digital world. Practically from birth, these kids have used smartphones and tablets, binge-watched TV on demand, searched up the…

RIP Walt Roberts: our founder and friend.

Walt-Roberts_LinkedIn_PhotoComposite

Navy pilot, outdoorsman, creative director, ad agency founder, copywriter, mentor, friend, and one helluva  character. Walt Roberts, 1925-2015 His favorite color, orange. His favorite gym shorts, bright red. But you only had to meet Walt once to remember him. Not for his penchant for colorful clothes, but because of his engaging personality and robust approach…

8 Tips on Creating a Killer Presentation

ThinkstockPhotos-80621090-resized

We’ve all been there: forced to sit through a presentation that is painfully boring. The presenter is reading word for word off the screen, the animations are giving you motion sickness, and the person next to you has been head-nodding since the third slide. In that moment, you make a promise to yourself that you…

Learn the 4 Cs of social media from Jimmy Fallon’s Twitter profile

https://twitter.com/jimmyfallon

Whether you’re a company or an individual, keeping up on social media best practices can be tough. It feels like everyday there are new studies and articles released claiming to have the secret to launching a successful social media campaign. But how do we really know what will work? One of my favorite authors, Malcolm…

The Frankenstein of behavior change: a theory on why it’s so hard to get people to use less energy

516506151-resized

The days of advertising and marketing professionals are filled with figuring out (or trying to, anyway) how to change people’s behavior. Their habits. Their perceptions. Their decision-making processes and the way they feel about everything from technology to toothpaste. Every topic comes with a unique set of barriers to overcome, but I believe I may…

5 Ways Marketing Automation Changes…Uh…Marketing

Kristen-Kaighn

Will she be like a walking, talking infographic? That’s my question about Kristen Kaighn, Senior Product Manager at Marketo. Ms. Kaighn will be in Rochester on Wednesday, March 18, discussing the marketing funnel and how to grow leads, loyalty and sales through automation. Register here. If you’re familiar with Marketo, you know they can be…

Top 10 Trends Shaping the Future of the Health Care Industry

461992871-resized

This industry is in the midst of sizable and impactful change. Between constant technology improvements, increasing consumer demand (with more patients than ever covered by health insurance), shifting models of care, and ongoing economic pressures, 2015 is shaping up to be a pivotal change year for health care systems and providers. We’ve pulled together a…

Marketing Must-Read: Contagious by Jonah Berger

blog-feat

Every few years there’s a marketing book that’s so timely, so full of truth, and so terrifically insightful that it goes right to the must-read shelf in a business person’s library.  Or maybe the top of your Kindle list. That’s the case with Contagious: Why things catch on by Jonah Berger, professor at the Wharton…

Monthly Archives: March 2015

Kids These Days – Understanding Digital Youth

187819891-angry-baby-checking-her-stocks

The App Generation, Generation Z, the iGeneration – there is no agreed-upon name yet for the cohort of kids born after the Millennial Generation, but one thing we know for sure, they’ve grown up in a digital world. Practically from birth, these kids have used smartphones and tablets, binge-watched TV on demand, searched up the…

RIP Walt Roberts: our founder and friend.

Walt-Roberts_LinkedIn_PhotoComposite

Navy pilot, outdoorsman, creative director, ad agency founder, copywriter, mentor, friend, and one helluva  character. Walt Roberts, 1925-2015 His favorite color, orange. His favorite gym shorts, bright red. But you only had to meet Walt once to remember him. Not for his penchant for colorful clothes, but because of his engaging personality and robust approach…

8 Tips on Creating a Killer Presentation

ThinkstockPhotos-80621090-resized

We’ve all been there: forced to sit through a presentation that is painfully boring. The presenter is reading word for word off the screen, the animations are giving you motion sickness, and the person next to you has been head-nodding since the third slide. In that moment, you make a promise to yourself that you…

Learn the 4 Cs of social media from Jimmy Fallon’s Twitter profile

https://twitter.com/jimmyfallon

Whether you’re a company or an individual, keeping up on social media best practices can be tough. It feels like everyday there are new studies and articles released claiming to have the secret to launching a successful social media campaign. But how do we really know what will work? One of my favorite authors, Malcolm…

The Frankenstein of behavior change: a theory on why it’s so hard to get people to use less energy

516506151-resized

The days of advertising and marketing professionals are filled with figuring out (or trying to, anyway) how to change people’s behavior. Their habits. Their perceptions. Their decision-making processes and the way they feel about everything from technology to toothpaste. Every topic comes with a unique set of barriers to overcome, but I believe I may…

5 Ways Marketing Automation Changes…Uh…Marketing

Kristen-Kaighn

Will she be like a walking, talking infographic? That’s my question about Kristen Kaighn, Senior Product Manager at Marketo. Ms. Kaighn will be in Rochester on Wednesday, March 18, discussing the marketing funnel and how to grow leads, loyalty and sales through automation. Register here. If you’re familiar with Marketo, you know they can be…

Top 10 Trends Shaping the Future of the Health Care Industry

461992871-resized

This industry is in the midst of sizable and impactful change. Between constant technology improvements, increasing consumer demand (with more patients than ever covered by health insurance), shifting models of care, and ongoing economic pressures, 2015 is shaping up to be a pivotal change year for health care systems and providers. We’ve pulled together a…

Marketing Must-Read: Contagious by Jonah Berger

blog-feat

Every few years there’s a marketing book that’s so timely, so full of truth, and so terrifically insightful that it goes right to the must-read shelf in a business person’s library.  Or maybe the top of your Kindle list. That’s the case with Contagious: Why things catch on by Jonah Berger, professor at the Wharton…

Monthly Archives: March 2015

Kids These Days – Understanding Digital Youth

187819891-angry-baby-checking-her-stocks

The App Generation, Generation Z, the iGeneration – there is no agreed-upon name yet for the cohort of kids born after the Millennial Generation, but one thing we know for sure, they’ve grown up in a digital world. Practically from birth, these kids have used smartphones and tablets, binge-watched TV on demand, searched up the…

RIP Walt Roberts: our founder and friend.

Walt-Roberts_LinkedIn_PhotoComposite

Navy pilot, outdoorsman, creative director, ad agency founder, copywriter, mentor, friend, and one helluva  character. Walt Roberts, 1925-2015 His favorite color, orange. His favorite gym shorts, bright red. But you only had to meet Walt once to remember him. Not for his penchant for colorful clothes, but because of his engaging personality and robust approach…

8 Tips on Creating a Killer Presentation

ThinkstockPhotos-80621090-resized

We’ve all been there: forced to sit through a presentation that is painfully boring. The presenter is reading word for word off the screen, the animations are giving you motion sickness, and the person next to you has been head-nodding since the third slide. In that moment, you make a promise to yourself that you…

Learn the 4 Cs of social media from Jimmy Fallon’s Twitter profile

https://twitter.com/jimmyfallon

Whether you’re a company or an individual, keeping up on social media best practices can be tough. It feels like everyday there are new studies and articles released claiming to have the secret to launching a successful social media campaign. But how do we really know what will work? One of my favorite authors, Malcolm…

The Frankenstein of behavior change: a theory on why it’s so hard to get people to use less energy

516506151-resized

The days of advertising and marketing professionals are filled with figuring out (or trying to, anyway) how to change people’s behavior. Their habits. Their perceptions. Their decision-making processes and the way they feel about everything from technology to toothpaste. Every topic comes with a unique set of barriers to overcome, but I believe I may…

5 Ways Marketing Automation Changes…Uh…Marketing

Kristen-Kaighn

Will she be like a walking, talking infographic? That’s my question about Kristen Kaighn, Senior Product Manager at Marketo. Ms. Kaighn will be in Rochester on Wednesday, March 18, discussing the marketing funnel and how to grow leads, loyalty and sales through automation. Register here. If you’re familiar with Marketo, you know they can be…

Top 10 Trends Shaping the Future of the Health Care Industry

461992871-resized

This industry is in the midst of sizable and impactful change. Between constant technology improvements, increasing consumer demand (with more patients than ever covered by health insurance), shifting models of care, and ongoing economic pressures, 2015 is shaping up to be a pivotal change year for health care systems and providers. We’ve pulled together a…

Marketing Must-Read: Contagious by Jonah Berger

blog-feat

Every few years there’s a marketing book that’s so timely, so full of truth, and so terrifically insightful that it goes right to the must-read shelf in a business person’s library.  Or maybe the top of your Kindle list. That’s the case with Contagious: Why things catch on by Jonah Berger, professor at the Wharton…

Monthly Archives: March 2015

Kids These Days – Understanding Digital Youth

187819891-angry-baby-checking-her-stocks

The App Generation, Generation Z, the iGeneration – there is no agreed-upon name yet for the cohort of kids born after the Millennial Generation, but one thing we know for sure, they’ve grown up in a digital world. Practically from birth, these kids have used smartphones and tablets, binge-watched TV on demand, searched up the…

RIP Walt Roberts: our founder and friend.

Walt-Roberts_LinkedIn_PhotoComposite

Navy pilot, outdoorsman, creative director, ad agency founder, copywriter, mentor, friend, and one helluva  character. Walt Roberts, 1925-2015 His favorite color, orange. His favorite gym shorts, bright red. But you only had to meet Walt once to remember him. Not for his penchant for colorful clothes, but because of his engaging personality and robust approach…

8 Tips on Creating a Killer Presentation

ThinkstockPhotos-80621090-resized

We’ve all been there: forced to sit through a presentation that is painfully boring. The presenter is reading word for word off the screen, the animations are giving you motion sickness, and the person next to you has been head-nodding since the third slide. In that moment, you make a promise to yourself that you…

Learn the 4 Cs of social media from Jimmy Fallon’s Twitter profile

https://twitter.com/jimmyfallon

Whether you’re a company or an individual, keeping up on social media best practices can be tough. It feels like everyday there are new studies and articles released claiming to have the secret to launching a successful social media campaign. But how do we really know what will work? One of my favorite authors, Malcolm…

The Frankenstein of behavior change: a theory on why it’s so hard to get people to use less energy

516506151-resized

The days of advertising and marketing professionals are filled with figuring out (or trying to, anyway) how to change people’s behavior. Their habits. Their perceptions. Their decision-making processes and the way they feel about everything from technology to toothpaste. Every topic comes with a unique set of barriers to overcome, but I believe I may…

5 Ways Marketing Automation Changes…Uh…Marketing

Kristen-Kaighn

Will she be like a walking, talking infographic? That’s my question about Kristen Kaighn, Senior Product Manager at Marketo. Ms. Kaighn will be in Rochester on Wednesday, March 18, discussing the marketing funnel and how to grow leads, loyalty and sales through automation. Register here. If you’re familiar with Marketo, you know they can be…

Top 10 Trends Shaping the Future of the Health Care Industry