Monthly Archives: May 2015

Benefits of Blogging to a B2B Audience

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From fashion to sports, to couponing, and even cats, there seems to be a blog about everything today. Although some blogs may be created purely for entertainment, a blog can be the single most important platform a business can utilize in order to advance online presence. For B2B marketers, the benefits of blogging can be…

The Internet of Things Revolution: Making Life Easier and Businesses Smarter

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The now ubiquitous concept known as The Internet of Things, or IoT, has clouded the news lately as revolutionary technologies continue to push us into the future. In today’s world, machines can monitor anything from health data, to air quality to city infrastructure—and the list just goes on. As the convergence of people, things and…

Facebook is Making Change with Instant Articles

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Look out, Facebook’s plan for world domination is proceeding nicely with their newly launched Instant Articles—“a new way for publishers to create fast, interactive articles on Facebook.” They chose to use National Geographic and BEES as their example in the video … so as someone with Apiphobia, I’m still recovering from that … but very cool…

Head-to-toe wearable tech: Can you turn yourself into a healthy robot?

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Okay, not quite a robot. But that’s not far off. Tech companies are pushing the limits of what we wear, and it’s changing the way we live, especially when it comes to our health. A friend of mine is an early adopter of the Apple Watch. And now he’s always checking how many calories he’s…

Marketing Nation Summit’s Killer Keynotes and Takeaways: Disruption, Personalization, Automation

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Picture a high-energy gathering of 7,000 marketing professionals, featuring A-list keynote speakers, a showcase of best-in-class partners and solutions, and three full days of learning and inspiration, all set in the beautiful city of San Francisco. Sound too good to be true? Last month I pinched myself as I arrived at the incredible 2015 Marketing…