Monthly Archives: March 2017

Dear College Self, Your Productivity Skills Kind of Sucked.

3-31-doodle-01

I graduated college in December 2014. Generously speaking, I’ve been functioning as a full-time employed adult for two years. I’ve experienced the inevitable “welcome to the real world” moments and have coped with the fact that a college lifestyle is no longer obtainable or glorified for a person my age. One of the most valuable…

My keys to success: ignorance, persistence and dumb luck.

BILL-Blog_1214

It’s not every day you get to talk to over a hundred professionals about how ignorant you are and get a hearty round of applause. But last Friday, I spoke to an audience of about 100 executive MBA graduates at the Rochester Institute of Technology’s annual “Sharpen the Saw” event. The annual day-long event is built on one…

Advice to brand marketers: think like a kid again.

KBECK053

I’m firm believer that you should look for inspiration everywhere. Some of the best ideas come while you’re in the shower, cooking a feast or driving home from work. As a marketer, it’s your job to make connections between the life we live and the products that surround us. The world has lot to offer…

3 Simple Tips to Hire (and Retain) Outstanding Millennial Talent

GINA

Stereotype: A widely held but fixed and oversimplified image or idea of a particular type of person or thing. To the outside world, Millennials have a sense of entitlement—they’re lazy, don’t want to work, and switch jobs regularly (according to LinkedIn, Millennials job-hop four times in the first decade after graduation). But for the majority…

The Art of 404

Jordon_1216

Have you ever mistyped a URL and found yourself on something far different from what you were expecting? If you’re anything like me, this is a daily occurrence. You may end up on a humorous comic, a cute picture of a baby animal, or even an interactive game. These pages that cannot be found are…

Monthly Archives: March 2017

Dear College Self, Your Productivity Skills Kind of Sucked.

3-31-doodle-01

I graduated college in December 2014. Generously speaking, I’ve been functioning as a full-time employed adult for two years. I’ve experienced the inevitable “welcome to the real world” moments and have coped with the fact that a college lifestyle is no longer obtainable or glorified for a person my age. One of the most valuable…

My keys to success: ignorance, persistence and dumb luck.

BILL-Blog_1214

It’s not every day you get to talk to over a hundred professionals about how ignorant you are and get a hearty round of applause. But last Friday, I spoke to an audience of about 100 executive MBA graduates at the Rochester Institute of Technology’s annual “Sharpen the Saw” event. The annual day-long event is built on one…

Advice to brand marketers: think like a kid again.

KBECK053

I’m firm believer that you should look for inspiration everywhere. Some of the best ideas come while you’re in the shower, cooking a feast or driving home from work. As a marketer, it’s your job to make connections between the life we live and the products that surround us. The world has lot to offer…

3 Simple Tips to Hire (and Retain) Outstanding Millennial Talent

GINA

Stereotype: A widely held but fixed and oversimplified image or idea of a particular type of person or thing. To the outside world, Millennials have a sense of entitlement—they’re lazy, don’t want to work, and switch jobs regularly (according to LinkedIn, Millennials job-hop four times in the first decade after graduation). But for the majority…

The Art of 404

Jordon_1216

Have you ever mistyped a URL and found yourself on something far different from what you were expecting? If you’re anything like me, this is a daily occurrence. You may end up on a humorous comic, a cute picture of a baby animal, or even an interactive game. These pages that cannot be found are…