It’s no secret that to effectively market senior living services, you really do need to have a quality product. You can have a high-end lobby, perfectly manicured lawns and a mobile optimized website, but if your residents are not enjoying the best possible quality of life every day, then it’s just not going to sell….
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Written on
January 25, 2017 by
Chelsea Wagner, Sr. Account Executive, Public Relations in
Health,
health care,
health care marketing,
healthcare marketing,
Medicare,
Medicare Health Plans,
Seniors,
Wellness and Prevention
Who decides what you have for lunch? You do. Who decides when you make a phone call? You do. What about what kind of sheets you sleep on? You guessed it—that’s you, too. These questions may seem silly, probably because you take it for granted that you have control over every aspect of your life….
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While at the annual Water Environmental Federation Technical Exhibition and Conference (WEFTEC) this year, I had the amazing opportunity to meet with the editors whose publications keep engineers and plant decision-makers informed on the latest and greatest in water and wastewater treatment. I learned more than I ever thought possible about how industrial processors and…
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Unless you are a Kardashian, a Jenner, a political controversy or an environmental disaster, being newsworthy probably doesn’t come naturally to you and your business. Especially in the worlds of healthcare, financial services and business-to-business … things can seem pretty dry. But fear not! While you may not have juicy details to leak (I’d argue…
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Sure, you want to be on the TODAY show with Kathie Lee and Hoda. They have a huge following and they look like they have a fun time in the morning. I want to hang out with them too. But we’re not friends yet, and we probably won’t be for a really long time. It’s…
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This is kind of a long story. Feel free to skip to the bottom for key takeaways, but I’m sharing the complete tale of how I learned my lesson on cybersecurity the hard way, so you don’t have to. You know, in the spirit of behavior change! It all started at around 4:45 pm on…
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This past weekend, I received a snap chat of a friend—cozied up in her jammies, laptop screen illuminating a blissful pizza-stained grin. This friend was waist-deep in a Netflix binge, and there was no end in sight. Even though I was out at a hip, cool venue and socializing with my hip, cool pals—I felt…
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No matter how many pep talks I give myself in the car before I walk in, live networking events make me self conscious. I tell myself, “Just because you’re going to this thing alone, doesn’t mean that everyone in the room thinks that you have no friends. It’s completely obvious to everyone that you are…
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