Advertising, marketing and public relations are more than just creating an ad, sending out a piece of direct mail or posting a funny tweet—these are areas that create real change in all industries, from healthcare to technology to B2B. At Roberts, we exist to create meaningful, memorable change for our clients, but we also want to give a hand to our clients who are just as focused on creating change in their own marketplace as they are in their personal lives.
One example of this is Dan Scott, a dedicated employee of our client Xerox Corporation—and did we mention rock star? Dan is a premier example of how to make change in the industries and causes you care about. Dan participated in the 42nd BMW Berlin Marathon Sept. 27, conquering the 26.2 miles in support of Team for Kids, an organization focused on fitness and preventing obesity in children. His official time was 03:27:23, finishing 6,111th out of about 40,000 other runners. On top of that, he and his team have raised more than $3,200 for Team for Kids. Talk about creating measurable change!
As an agency who works closely with many clients in the healthcare industry, we recognize the importance of health and fitness at any age. Take a look at our Q&A with Dan to learn more about his journey:
What made you choose to support the Team for Kids charity?
When I read about Team for Kids I was inspired by their mission. They support kids around the U.S. with youth running programs, events and resources, all focused on reaching out-of-shape or overweight kids and kids with no athletic experience. The organization is about fitness for these kids and preventing child obesity. Sometimes all a kid needs is mentorship and opportunity. That kind of support early on can be life changing and a huge jump-start for a kid.
When did your passion for running start?
I’m a late bloomer. I ran my first full marathon when I was 49 (the Chicago Marathon) and prior to that had run only a race or two. Something clicked in me that motivated me to get fit—that combined with a few friends’ encouragement that got me hooked. A trainer friend challenged me to run a little longer next time or run a little faster next time. So each week I would run a longer distance (even a quarter mile longer) or at a faster pace.
What is your inspiration for doing these marathons and supporting charities like this?
My mother has been a huge inspiration in my life. In 2011, I was breaking it to her that I was going to run another full marathon (my second at the time). My mother had just been diagnosed with pancreatic cancer and was receiving a chemo treatment at a hospital in Philadelphia. … She suggested I run for a charity that served many people and we decided on the Greater Chicago Food Depository. My mom (and dad) was dedicated to community service and helping those in need. She, in fact, started a food pantry in our hometown of Glens Falls, NY. I was inspired by her spirit, thinking of others while she was so sick herself. She was such a compassionate, caring woman. For this Berlin race, I know Mom would be thrilled at the prospect of helping these kids.
Although Dan’s race might be over, Team for Kids is still accepting donations! If you are interested in learning more about Team for Kids or would like to make a donation, please visit their website.